Oliver believes in creating products that are intuitive to use and beautifully designed.


For over a decade, Oliver has perfected an insight-led practice called Human Centered Design. Through empathic and intrinsic learning Oliver engages with his subject. From this fully-submersed state, the comprehension and identification of the consumer’s requirements becomes clear. The crystallisation of these ‘snap-shots’ and the conversion into a physical medium is what we recognise as innovation.

Oliver Blackwell is an Industrial Designer with a specialism in medical and disruptive technologies.

Oliver believes that the definition of brilliant design is the development of a solution that fits seamlessly into both its social and commercial surroundings.

He believes in challenging qualitative data against real life insights into human behaviour.